Wednesday, June 11, 2008

Kid at Heart

Christian from Stay Gold Clothing Company hired me to, er, flesh out a design he refered to as Kid at Heart. Essentially, the brief called for toys of my choosing to protrude from inside the heart. There were requests for playing cards, but I was otherwise left to my own devices.

Christian was super easy to work with. Aside from one or two minor changes, my original vision was left almost entirely intact. The original brief hadn't mentioned a need for the company's name to appear on the shirt and that was added in. The composition didn't even need a tweaking; everything worked out swimmingly!

The final design is five spot colors and the shirt color and can be seen here:

Kid at Heart
Kid at Heart Tee Mockup
Kid at Heart Tee Mockup
Kid at Heart Tee Mockup

All in all, I completed this tee in one full business day. I wish all jobs went as clean and satisfying!

Details:
Kid at Heart Details and Process
Kid at Heart Details and Process
Kid at Heart Details and Process

4 comments:

Aeron Alfrey said...

I love the textures on the heart. You've really developed a unique style with your digital imagery, I can glance at any one of your pieces and know instantly that it's by your hand.

Ray Frenden said...

I get that a lot. I've been working on some personal stuff that doesn't get shoehorned into this style for fear I become a one trick pony.

Aeron Alfrey said...

Well it's a great style all the same, and you've pulled off some fantastic results with it.

Ray Frenden said...

Thanks, sir. I really admire your work and sensibilities, so that means a lot!